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Aurum Global Enterprises, in partnership with the National Sports Authority (NSA), has unveiled the Ghana Matchday Booklet, a groundbreaking initiative designed to increase accessibility to sports information in Ghana. The booklet, available in both physical and electronic formats, aims to provide a comprehensive platform for showcasing Ghanaian sports to a global audience.
Speaking at the launch event in Accra, Dr. Steven Blessing Ackah, Executive Director of Aurum Global Partners, emphasized the importance of celebrating and documenting the achievements of Ghanaian athletes. He noted that the initiative was inspired by the success of a previous project where his outfit presented a 24-karat gold commemorative coin to Black Stars midfielder Mohammed Kudus.
The Ghana Matchday Booklet will initially focus on the Black Stars, with plans to expand coverage to all 52 sporting federations under the NSA. According to Yaw Ampofo Ankrah, Director General of the NSA, the booklet represents a significant step towards building stronger partnerships for sports development and elevating Ghanaian sports on the international stage.
The booklet is expected to serve as a one-stop reference for fixtures, events, and promotional opportunities, attracting sponsors and maximizing exposure for Ghanaian sports. With Aurum Global’s expertise in working with prestigious events like the Monaco Grand Prix, the partnership is poised to take Ghanaian sports to new heights.